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KIDLY Label Towelling Dress


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  • Free UK Standard Delivery over £25
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  • Free Returns on all orders

First impressions

by Zoe feat. Martha (3y 0m)

"It’s beautiful quality and much softer than I first thought it’d be. Martha loves how it’s a “swishy dress”. It doesn’t cling to her so it makes for a good twirl."


Fit test

by Zoe feat. Martha (3y 0m)

"Martha is wearing the 3-4 year size which fits her really well. It’s a great length and doesn’t cling to her anywhere."


The Verdict

by Zoe feat. Martha (3y 0m)

"It’s been great to pop on after a swim whilst on the beach. It washes and dries really well. I love how it looks on Martha, it’s the perfect dress to style up or down."

The KIDLY view

"Made to match their moves, dresses don’t come much comfier than this. It’s the ultimate everyday dress."

Helene, Buyer

100% cotton towelling

Oeko Tex certified dyes

Patch pocket

Smock shape

Rolled Sleeve

Info & Care

100% Cotton Terry Towelling

Don’t bleach

Don’t dry clean

Don’t tumble dry

Machine wash at 40 degrees

The full story

Our relaxed Towelling Dress, with rolled sleeves and front patch pocket comes in two colours, Natural and Sky. Combining just the right amount of softness and stretch, it’s cut from a medium weight terry cotton knit that’s easy to care for. A knee length style, wear it on its own on warmer days, or pop our Ribbed Leggings under it for extra warmth. It’s easy dressing at its best.

What's in the box?

  • 1 x KIDLY Label Towelling Dress

The stats

KIDLY product code 848101

Size & fit

General info on KIDLY Label size & fit

KIDLY Label fits true to size. We've worked with 'real' little testers to ensure a comfy fit.

About KIDLY Label

Introducing KIDLY Label. Stylish superbasics for babies, toddlers and preschoolers. Made for everyday, made to move and made to last. Shop KIDLY Label



£3 (FREE OVER £25)

3-5 working days


Order by 6:30pm Mon to Fri or by 3pm on Sunday


Delivered Next Working Day*


Order between 6:30pm Thu & 6:30pm Fri


Note: prices are UK mainland only, restrictions and exclusions apply to certain destinations.

* Working Days are Monday-Friday (excluding Bank Holidays).

Free Returns

  • Return within 365 days
  • Drop at a Post Office, Hermes ParcelShop or arrange a home collection