Summer can be magical – a time for warmth, family, holidays and sunshine. But there can be pressure too. You might feel a weight of expectation to have a great time, perhaps you're juggling work and kids, and most of us are facing loads more hours to keep our small people entertained.
That’s why we launched our #KIDLYBucketList campaign: a summer-long source of fun, games, ideas and competitions to help you make Summer 2021 unforgettable. What's even better, you can help other families too - just by sharing pictures of the fun you're having.
Do your summers often begin with great intentions, but fizzle out a bit, as you run out of energy and ideas? With the #KIDLYBucketList, we're inviting the whole KIDLY community to share what they're planning and doing for summer fun, to inspire and encourage each other.
Each week has a theme - staycations, playdates, days out, creativity, back to school and an end-of-summer sort-out. We've asked influencer friends to take a topic each and share their ideas. You can catch all their great insights, cool pics and fun tips over on Insta - and be in with the chance to win £100 spot prize every week!
You can catch all the #KIDLYBucketList fun - and the chance to win £100 spot prize every week - over on Insta.
As a company and as a community, we all know that some families face much bigger challenges than others. So our #KIDLYBucketList is also an opportunity to continue our support for Family Action, an amazing charity that helps families across the UK who are coping with financial pressures, ill health, or facing other difficulties - like isolation, addiction issues, or domestic violence.
The good news? You can support them too, just by sharing your summer pics. For every one you post on Insta using #KIDLYBucketList, we’ll give £1* to Family Action’s Creating Happy Memories campaign. Plus you could win the weekly spot prize of £100 to spend in our Summer Shop.
If you shopped with us during KIDLY’s 5th birthday celebrations in May, you helped us raise £18,330 towards the Creating Happy Memories campaign. That money has already helped pay for free activity packs, sports equipment, drop-in centres and excursions for families who otherwise wouldn’t get to enjoy the kinds of treats we all associate with summer.
If you shopped with us during KIDLY’s 5th birthday celebrations in May, you helped us raise £18,330 towards the Creating Happy Memories campaign.
Vivienne Dunton, Campaign Manager at Family Action, explains why the campaign makes a real difference. “Creating Happy Memories is about helping families to have fun together with a trip to the zoo or cinema, a day at the seaside or even a simple picnic. Simple, fun shared experiences give everyone an important break from everyday struggles, responsibilities and routines - and they’re crucial for young kids’ healthy development."
We’ll keep you posted on how the fundraising goes over the summer. In the meantime, keep an eye on all the fun we’re having on Instagram and keep posting your #KIDLYBucketList piccies.
But most of all, have an amazing summer!
*up to £3,000