Did you know that reading for pleasure is the single biggest indicator of a child’s future success – more than family circumstances, parents’ educational background, even the family's income? And a good book can help kids to relax in these trying times: during the first lockdown, nearly 60% of children surveyed by the The National Literacy Trust said that reading had made them feel better.

So this year more than ever, World Book Day (WBD) on March 4th gives us a brilliant reason to celebrate the transformative power of the written word. Sure, the 2021 edition might feel a little different, but there's still loads of literary fun to be had.

Reading for pleasure is the single biggest indicator of a child’s future success. (Source OECD.org)

Little girl reading Go get em Tiger

Go Get Em Tiger! Kids who read for pleasure do better in life - it's a fact!

1. GET DRESSED UP

OK, so maybe they won't be swanking into nursery or pre-school this year in their best dress-up, but you can still show off your looks in the park or via your socials. If you're after inspo, the helpful-as-ever WBD site has lots of great ideas from the BFG to The Cat In The Hat, including downloadable templates. The Roald Dahl site also helpfully breaks it down into 10 Minute Wonders and A Bit Of Time To Prepare.

little boy in green mask by Jessica Rockowitz on Unsplash

And don't forget that face paint or even your own make-up can instantly transform a simple outfit. Depending on their character, simply paint on whiskers or animal markings, a forehead scar and Harry Potter glasses or even a David Bowie lightning bolt and hey-presto - you've got your very own Ziggy Stardust! (Pedants' Corner: As a life-long Bowie fan, I have to point out this look is actually Aladdin Sane...)

Little People Big Dreams David Bowie

Spot the Little People Big Dreams: David Bowie fan!

Oh, and KIDLY'S giving 20% off selected dress-up too. So what's stopping you?

2. DO THE READING STAR CHALLENGE

This fun game will encourage you to make reading part of the day - not just at bedtime! Tick off a Reading Star each time you complete a reading task and discover new ways to got lost in a book.

3. BAG SOME BARGAINS

Slow Down Bring Calm To A Busy World

Slow Down Bring Calm To A Busy World is an inspiring pick that's in our World Book Day promo.

Official WBD £1 books and £1 off tokens are still happening this year. If your nursery usually hands them out, they will be giving you a digital version this year that you can print at home or show at your nearest participating bookseller on your phone. You can find local participating bookshops here. For technical reasons, we can't yet take the tokens at KIDLY, so instead we've giving 20% off loads of great books until Sunday 7th March.

4. ENJOY FACT, NOT FICTION

Books don't have to be story-led to be gripping. We stock loads of topic book titles and biographies like the Little People Big Dreams series. You might want to get into recycling or nature, or learn about activism or philosophy.

Plastic: Past Present And Future

Plastic: Past Present And Future teaches the importance of sustainability brilliantly.

5. GET FREE AUDIOBOOKS

Being read to is a big treat that adults deserve to enjoy too! WBD site has some lovely video books you can enjoy together - there are several from the superstar team of Julia Donaldson & Axel Sheffer, like Postman Bear and Hide-And-Seek Pig. (They've all got ace downloadable activities too.) Plus they've got loads of audiobooks that might be fun to listen to at bedtime. We particularly love We Love You Hugless Douglas read by Alan Davies and Mindfulness For Children read by Sheridan Smith.

6. WIN A £100 BOOK TOKEN

mum and baby reading together

You could win a £100 National Book Token to share among the family just by sharing pics of you enjoying books in funny ways or interesting places, or dressed up, or with a special family member.

7. HAVE A ZOOM READALONG

Maybe you could make this WBD a bit different by getting a friend or grandparent to read to your little one over Zoom? It could become a weekly tradition or an occasional treat for your usual bedtime routine.

8. GET SOME FRESH RECCOS

Kids grow and their reading needs change all the time. Of course we love having those old faves to return to, night after night (after night after night!!), but if you're after some fresh inspo by age and genre, the WBD site is on it.

Little People Big Dreams David Attenborough

Who knows what Little People Big Dreams: David Attenborough might inspire them to do?

9. JOIN KIDLY's BOOK CLUB

Another great way to get the latest on the best reads is to join KIDLY'S Facebook Book Club. It's a lovely friendly forum for swapping tips and raving about your faves.

10. PIMP YOUR READING NOOK

And finally, why not make their favourite reading spot a little bit more special? Read up on how to Create An Inspiring Reading Nook or have a browse of our cushions, beanbags and rugs. It'll make their reading sessions extra nookalicious!

So there you have it - lockdown World Book Day with bells on. And don't forget, if you need any advice on books, dress-up, or any help at all, just pop us a message on Live Chat. We're here 7am - 11pm every day. Just hit that purple button, bottom right.

Picture credit:
Little boy in green mask: Jessica Rockowitz on Unsplash